Edition MMXXVI · Vol. I Compiled hourly — 64 sources Sign in

Retailopædia

Live · revised hourly

The Encyclopædia of Indian Retail — revised every hour



← Discover

brand

Slurrp Farm

Ask about this →

0 mentions · last seen 6/5/2026

Signals

Quick commerce becomes the new shelf: Blinkit, Zepto, Instamart now primary launchpad for Indian D2C brands

Blue Tokai, Yoga Bar, NOTO, Open Secret and other startup labels are scaling through 10-minute apps as sponsored listings and impulse discovery replace supermarket shelf space as the dominant growth lever.

Mint · Industry · 5/26/2026, 5:13:17 AM