Swiggy data shows India's IPL food obsession deepening: food delivery orders rose 32% YoY and Dineout restaurant bookings 41% during the season, peaking at 6,200 orders per minute during the RCB-GT final. Bengaluru, Mumbai and Hyderabad led, with one Dineout bill hitting ₹2.14 lakh.

ET Small Business · 6/2/2026, 6:08:01 AM

23.2 billion transactions clocked in May, up 24% YoY in volume and 19% in value. Average ticket size slipped to ₹1,313, signaling deeper merchant penetration into everyday retail. Credit-on-UPI and cross-border acceptance across 7 countries emerge as next growth pools.

Mint · Money · 6/1/2026, 11:22:35 AM

Zomato's spun-off events platform District, BCCI's official ticketing partner, released additional RCB vs GT final tickets at Narendra Modi Stadium priced Rs 3,500-35,000. The 1 lakh-capacity sellout cements District's position in India's high-margin live events commerce stack post-Zomato demerger.

NDTV Profit · 5/30/2026, 2:35:07 PM

Zomato's experiences arm District is the exclusive ticketing platform for IPL 2026 playoffs and the Ahmedabad final at the 1-lakh-seat Narendra Modi Stadium. Tickets, priced Rs 1,000 to Rs 60,000+, sell via the district.in app and iplt20.com with UPI, cards and wallets accepted.

NDTV Profit · 5/29/2026, 12:18:09 PM

Despite a projected 1.1B viewer reach, JioStar is pricing IPL 2026 final inventory only 15% above league rates. CTV is the bright spot — reach up 25%, regional viewing up 42%, CPMs near ₹600 (+20% YoY) — but ad categories are down 22% and the advertiser base has shrunk 31%, leaving meaningful unsold inventory across TV and OTT.

Financial Express · BrandWagon · 5/28/2026, 7:13:02 PM

Zomato's District app is the authorised seller for IPL 2026 Qualifier 2 at the 38,000-capacity New Chandigarh venue, with tickets opening from Rs 2,250 and a 24-hour RuPay pre-sale window. The mandate cements District's pivot from dining discovery into a serious live-events ticketing rival to BookMyShow.

NDTV Profit · 5/27/2026, 12:00:40 PM

CEAT's CMO frames Strategic Timeouts, bat deals with Rohit Sharma and Harmanpreet Kaur, and Cricket Ratings Awards as trust-building infrastructure. Digital streaming on JioHotstar now layers targeted, lifestyle-led campaigns on top of mass TV reach—stretching a tyre brand into consumer-lifestyle territory.

Financial Express · BrandWagon · 5/20/2026, 2:32:16 PM

JioStar says TATA IPL 2026 reached 1.1 billion viewers across TV and digital, with 500M TV viewers, CTV reach up 25% and regional watch-time up 42% YoY. 125 new advertisers, 22 digital and 16 TV sponsors signed on, signalling sustained ad-spend pull from consumer and retail brands.

ET Small Business · 5/15/2026, 7:15:46 AM