Yamaha
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ICE two-wheeler sales slide 8.6% MoM in May as EVs surge 62.5% YoY
India's two-wheeler market grew 7.4% YoY to 18.43 lakh units in May 2026, but the mix is breaking: ICE volumes fell 8.6% MoM while EVs hit 1.70 lakh units (9.2% penetration). Hero EV jumped 157% YoY, TVS led with 42,000 EV registrations, and Bajaj ICE slipped 7.5% YoY.
The Hindu BusinessLine · 6/1/2026, 12:44:51 PM
JBL at 80 leans into India's bass tilt while courting premium hi-fi buyers
Harman Lifestyle chief Dave Rogers maps JBL's India playbook on its 80th anniversary: AI-driven tuning calibrated for bass-loving listeners across Bollywood, regional and devotional content, alongside a balanced hi-fi push for the rising premium tier. With 300+ patents since 1946, JBL is hedging mass-market sound signatures against audiophile expectations.
Hindustan Times · Business · 5/15/2026, 6:14:39 AM
Vespa marks 80 years with Tech commemorative, but India relevance remains stuck at 1% share
Piaggio rolls out Vespa Tech 80th edition to celebrate the scooter's 1946 legacy, holding premium pricing at Rs 1.14 lakh versus the Rs 75,000-80,000 industry average. With just 1% of India's $28B two-wheeler market, analysts call for modernisation, sustainability cues, and sharper local storytelling.
Financial Express · BrandWagon · 5/14/2026, 1:33:31 AM