Zepto, Blinkit, Instamart battle to scale India's $83B quick commerce market as Zepto eyes IPO
Blinkit leads on revenue (Rs 37,779cr FY26) and store count (2,243) with the smallest EBITDA loss (Rs 277cr), while Zepto (Rs 22,623cr rev) posts highest order density at 2,140 orders/day/store and plans Rs 1,629cr in dark-store capex through FY30. Sector GMV projected to hit $60-83B by 2030 from $11.3B in 2025.
India's quick commerce race intensifies as Zepto nears IPO. Blinkit leads on revenue (Rs 37,779cr) and store count with smallest losses, while Zepto shows highest order density and plans Rs 1,629cr dark-store expansion. Market projected to reach $60-83B by 2030.
Why this matters
Zepto's scaling push follows its updated DRHP filing and investor resistance to its $10B IPO valuation ask, intensifying the quick commerce race against Blinkit and Instamart.
Retail-company signals accelerating at +671500% QoQ.