Zee prices FIFA World Cup 2026 packs at ₹799/quarter, needs 2.5-3M subs to recover ₹260-330cr rights
Zee opened FIFA World Cup 2026 subscriptions on ZEE5 at ₹799 quarterly and ₹1,699 yearly, with TV channel packs from ₹7/month. Cinema tie-ups with PVR INOX and Cinepolis extend distribution. Break-even hinges on 2.5-3 million subscribers at ~₹400 ARPU against ₹150 crore annualised rights cost.
Zee launched FIFA World Cup 2026 subscription packs on ZEE5 starting ₹799 quarterly and TV channels at ₹7 monthly, partnering PVR INOX and Cinepolis for cinema screenings; needs 2.5-3 million subscribers to recover rights cost.