Visa taps Shah Rukh Khan, launches 'Infinitely More' to court India's affluent spenders

Visa has signed Shah Rukh Khan as India brand ambassador and rolled out the 'Infinitely More' campaign with Publicis Groupe's Leo South Asia. Alongside, Visa.co.in debuts as a curated lifestyle benefits platform for eligible cardholders, anchored on experience-led spending across 200 countries and 175 million merchant locations.

— Filed Thu, 4 Jun, 2026, 12:37 IST · Source The Hindu BusinessLine · Updated

Visa has named Shah Rukh Khan as India brand ambassador and launched 'Infinitely More' campaign targeting affluent consumers, alongside Visa.co.in, a curated lifestyle benefits platform for eligible cardholders, anchored on experience-led spending.