VCs pour capital into India's sports retail as PlayBlue, Agilitas and Total Sports raise fresh rounds
Investors are betting on the formalization of India's organized multi-brand sports retail. PlayBlue raised ₹21 crore seed, Total Sports & Fitness plans a ₹100 crore raise, and Agilitas closed ₹225 crore while acquiring Sports365. India's $37 billion sports market is projected to hit $99 billion, growing at a 15% CAGR.
VCs are pouring capital into India's sports retail market. PlayBlue raised ₹21 crore seed, Total Sports plans ₹100 crore raise, and Agilitas raised ₹225 crore while acquiring Sports365, driving formalization of organized multi-brand sports retail.