TVS VENU's Atelier Expressions to take majority stake in luxury mithai brand Khoya
TVS VENU's premium lifestyle platform Atelier Expressions will acquire a majority stake in New Delhi-based handcrafted mithai brand Khoya, with the deal expected to close by August 2026. Founder Sid Mathur retains operational control as the brand targets pan-India scale.
TVS VENU's premium lifestyle platform Atelier Expressions will acquire a majority stake in New Delhi-based luxury handcrafted mithai brand Khoya, expected to close by August 2026. Founder Sid Mathur retains operational control, aiming to scale Khoya's presence across India.
Why this matters
Khoya's majority-stake sale to TVS VENU's Atelier Expressions marks a step toward pan-India expansion for the New Delhi handcrafted mithai brand, with founder Sid Mathur staying on to steer operations.
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