TVS-owned Norton rolls first Atlas motorcycle off Hosur line ahead of global launch
Norton Motorcycles, acquired by TVS in April 2020, produced its first Atlas bike at TVS' Hosur plant. The 585cc model with an 8-inch TFT display debuts in India this year, with TVS preparing its premium retail format TVS Paddock via an exclusive network in Q2 FY27.
TVS-owned Norton rolled out its first Atlas motorcycle from the Hosur plant ahead of a global launch. The Atlas debuts in India later this year, with TVS planning its premium retail format TVS Paddock in Q2 FY27 via an exclusive network.