TVS Motor unveils TVS Paddock, a premium retail channel for its high-end motorcycle lineup
TVS Motor has launched TVS Paddock, an exclusive premium retail format designed by London-based Checkland Kindlysides. The channel offers immersive experiences, personalised services and dedicated after-sales support, targeting India's fast-growing premium mobility segment.
TVS Motor launches TVS Paddock, an exclusive premium retail channel for its premium motorcycle portfolio, designed by London agency Checkland Kindlysides, offering immersive experiences, personalised services and after-sales support to tap India's fast-growing premium mobility segment.
Why this matters
TVS Paddock follows TVS's continued momentum in two-wheelers, including its lead in EV two-wheeler sales in May 2026, signalling a sharper push into premium retail experiences alongside volume leadership.
Retail-brand activity steady with 1,030 signals tracked over the last 90 days.