Truth & Hair raises ₹5.4 crore seed round led by IPV

Gurugram-based D2C hair beauty and styling brand Truth & Hair will use the seed funding to develop products, strengthen marketing and expand distribution across hair textures.

— Filed Thu, 30 Jul, 2026, 17:06 IST · Source Entrackr · Newsletter · Updated

Gurugram-based D2C hair beauty and styling brand Truth & Hair raised Rs 5.4 crore in an IPV-led seed round to develop products, strengthen marketing and expand distribution. The Shark Tank India-featured brand targets hair makeup and styling across multiple hair textures.

Why this matters

No prior related signals are listed, making the seed round the first tracked funding signal for Truth & Hair.

Retail-brand signals are accelerating, up 92,525% quarter over quarter.