Titan debuts premium Crown Collection smartwatches in India from Rs 9,995

Titan launched four smartwatch models — Elixir, Valerie, Maestro and Heritage — priced between Rs 9,995 and Rs 13,995, with up to 10 days battery life. The range is available via Titan World, Shoppers Stop, Lifestyle and online channels.

— Filed Tue, 30 Jun, 2026, 11:10 IST · Source Times of India · Business · Updated

Titan launched its premium Crown Collection smartwatch range in India with four models (Elixir, Valerie, Maestro, Heritage) priced Rs 9,995-13,995, available at Titan World, Shoppers Stop, Lifestyle, and online.

Why this matters

The premium smartwatch push extends Titan's premiumization drive, alongside its lab-grown diamond brand 'beYon' and CDIO's omni-channel roadmap spanning virtual try-on and endless aisle across stores and online.

Retail-brand activity is steady, with 2,118 signals logged over the last 90 days.