Titan bets on premium watches, targets 25% revenue share as Helios Luxe triples to 30 stores

Watch Division CEO plans to lift premium watches (above ₹25,000) from 15% to 25% of revenue in 2-3 years, scaling Helios Luxe from 10 to 30 stores this fiscal. Shares rose 1.47% to ₹4,149 on the strategy reset.

— Filed Fri, 5 Jun, 2026, 06:47 IST · Source The Hindu BusinessLine · Updated

Titan shares up 1.5% as Watch Division CEO targets premium watches (above ₹25,000) to grow from 15% to 25% of watch revenue in 2-3 years, expanding Helios Luxe stores from 10 to 30 this fiscal.