Tiruppur knitwear cluster races to make 5 lakh 'Jana Nayagan' movie T-shirts
Over 1,000 MSME units in Tiruppur are scaling up for a merchandise frenzy ahead of the July 23 film release, targeting five lakh pieces within ten days. Early dispatches hit 20,000 T-shirts with ~1,000 online orders a day, retailing at ₹200-500.
Tiruppur's knitwear hub sees a sharp demand spike for customized 'Jana Nayagan' movie T-shirts ahead of the July 23 release, with over 1,000 MSME units expected to produce five lakh pieces retailing at ₹200-500 within ten days.