The Indus Valley scales toxin-free cookware brand to ₹200 Cr on wellness wave
Chennai-based D2C brand The Indus Valley, selling cast iron, neem wood and tri-ply steel cookware, has crossed ₹200 Cr in revenue backed by $6 Mn from Rukam Capital, DSG Consumer Partners and others — riding India's $2 Bn cookware market projected to hit $2.85 Bn by 2031 at 7.27% CAGR.
The Indus Valley, a toxin-free cookware D2C brand using cast iron, neem wood and tri-ply steel, has scaled to ₹200 Cr backed by $6 Mn from Rukam Capital and others, riding India's wellness-led shift in a $2 Bn cookware market.