Tata Motors taps JLR's China partner Chery for Avinya EV platform

Tata Motors PV will build luxury EV brand Avinya on the Freelander platform sourced from JLR's Chinese JV partner Chery. Design, localisation and manufacturing stay in-house, while JLR's global retailer network is set to anchor Avinya's international expansion.

— Filed Fri, 26 Jun, 2026, 16:23 IST · Source Business Today · Latest · Updated

Tata Motors PV will build its luxury EV brand Avinya on the Freelander platform from JLR's Chinese JV partner Chery, handling design, localisation and manufacturing in-house while leveraging JLR's global retailer network for expansion.