Swiggy Instamart: RTD tea up 109% YoY, peach tea 62x as Indian palates shift
Quick-commerce data from Swiggy Instamart (June 2025–June 2026, 130+ cities) shows ready-to-drink tea growing 109% YoY and peach tea 62x, even as adrak chai retains the top spot. Bengaluru leads volumes; Bhubaneswar, Thiruvananthapuram and Kochi clock fastest growth, signalling experimentation beyond metros.
Swiggy Instamart report shows ready-to-drink tea grew 109% YoY and peach tea 62x on its quick-commerce platform, while adrak chai remains India's top tea. Bengaluru leads consumption; smaller cities like Bhubaneswar drive fastest growth.