Swiggy Instamart: Bengaluru leads tea orders; Bhubaneswar, Kochi drive fastest growth
Quick commerce data across 130+ cities shows Bengaluru as India's top tea consumer, while Bhubaneswar (+64% YoY), Thiruvananthapuram and Kochi pace category growth. Ready-to-drink tea is up 109% YoY and peach tea grew 62x, signalling rapid premiumisation and flavour expansion beyond classic adrak chai.
Swiggy Instamart data shows Bengaluru leads tea consumption, while Bhubaneswar, Thiruvananthapuram and Kochi drive fastest growth. Adrak chai remains top flavour; ready-to-drink tea grew 109% YoY and peach tea 62-fold, signaling category expansion via quick commerce.