Swiggy Instamart architect Karthik Gurumurthy raises $3 Mn for new venture, led by Matrix Partners India

Karthik Gurumurthy, a key builder of Swiggy Instamart, has secured $3 million in a seed round led by Matrix Partners India, underscoring persistent investor appetite for India's quick commerce and D2C ecosystem.

— Filed Sun, 5 Jul, 2026, 00:16 IST · Source Inc42 · Quick Commerce · Updated

Karthik Gurumurthy, an architect of Swiggy Instamart, has raised $3 million for his new venture in a round led by Matrix Partners India, signaling continued investor interest in India's quick commerce and D2C ecosystem.

Why this matters

A former Swiggy Instamart builder attracting $3M from Matrix Partners reflects ongoing quick commerce momentum, as Swiggy Instamart itself tests physical retail and pushes into offline formats.

Leadership signals holding steady with 586 signals over the past 90 days.