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Retailopædia

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Swiggy chases 'Indian-owned' tag to unlock Instamart inventory model

With Prosus and SoftBank holding ~60% of its cap table, Swiggy is restructuring to claim Indian Owned and Controlled Company status, sidestepping FDI curbs on multi-brand retail inventory. The prize: Instamart procuring directly, fatter quick-commerce margins, and parity with inventory-led Blinkit and Zepto as Q4 GOV slipped to Rs 7,881 cr from Rs 7,938 cr.

With Prosus and SoftBank holding ~60% of its cap table, Swiggy is restructuring to claim Indian Owned and Controlled Company status, sidestepping FDI curbs on m

Business Today · Latest · 5/15/2026, 9:57:37 AM · Ask about this →

Swiggy Blinkit Eternal Instamart Prosus SoftBank Zepto