Sugar Cosmetics chases ₹100-150 cr lifeline at half its 2022 valuation as offline bet sours
The colour cosmetics challenger is sounding out family offices and HNIs for a ₹100-150 cr round at ₹1,400-1,500 cr — roughly half its 2022 peak. FY26 revenue has slipped to ~₹380 cr from ₹504 cr in FY24, GT/MT footprint has been halved, and FY25 losses widened to ₹133.7 cr even as Purplle, Nykaa and Mamaearth tighten the squeeze.
Sugar Cosmetics is raising ₹100-150 crore rescue funding at a halved ₹1,400-1,500 crore valuation from family offices and HNIs after aggressive offline expansion backfired, revenue slipped to ₹380 crore in FY26, and losses widened.