Skinn by Titan extends Amalfi line with citrus-marine unisex scent, riding vacation-core wave
Titan's fragrance arm Skinn launches Amalfi Riviera, a unisex citrus-marine perfume building on its Amalfi franchise. CEO Manish Gupta positions the SKU against the rising vacation-core aesthetic and growing Indian appetite for fresher, gender-neutral fragrances.
Titan's fragrance brand Skinn launches Amalfi Riviera, a citrus-marine unisex perfume extending its Amalfi franchise. CEO Manish Gupta frames it as a response to vacation-core trend and shifting consumer preference for fresher, gender-neutral scents in India's fragrance market.
Why this matters
Extends Skinn's Amalfi franchise, following the original Amalfi launch with a Riviera variant. Signals Titan's bet on unisex, travel-inspired scents as a repeatable platform rather than one-off SKUs.
Retail-brand activity steady at 1,980 signals over 90 days, showing consistent brand-led momentum.