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Seasonal/Cultural Campaign & NPD Launch confidence 52/100

Stoli Bets Big on Brighton Pride 2026 with UK Halapeño Debut

Stolichnaya's self-described 'biggest UK on-trade statement yet' anchors a nationwide Summer 2026 Pride campaign around Brighton, doubling as a flavoured-vodka category push via the Halapeño SKU's British market entry.

retail-times · 7/17/2026, 11:00:35 AM · Ask about this →