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Retailopædia

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The Encyclopædia of Indian Retail — revised every hour



Premiumisation & Format Convenience in RTD/Canned Alcohol confidence 72/100

Waitrose RTD Boom: Whisky Cans Surge 73%, Sparkling Wine Up 70% as 'Tinification' Takes Hold

Waitrose reports 11% overall RTD growth, but premium formats lead: whisky-based cocktails (+73%) and canned sparkling wine (+70%) signal a convenience-and-premiumisation double shift reshaping shelf strategy.

retail-times · 7/17/2026, 11:03:00 AM · Ask about this →