Budget Electronics Slump as India's Premium Segment Accelerates

Entry-level smartphones and sub-32" TVs face volume and margin pressure while ₹30k+ phones and QLED/OLED TVs surge; ASP rising across channels as EMI-driven premiumization spreads to tier-2/3 cities.

bt-corporate · 7/15/2026, 9:19:32 AM · Ask about this →