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The Encyclopædia of Indian Retail — revised every hour



AI Integration in Entertainment confidence 62/100

Google Gemini Joins KBC: AI Powers Contestant Registration & GK Prep for India's Top Quiz Show

Sony integrates Google Gemini into Kaun Banega Crorepati's ecosystem, targeting KBC's vast tier-2/3 audience with AI-assisted sign-ups and general knowledge tools ahead of a new season.

bt-corporate · 7/14/2026, 8:04:32 AM · Ask about this →