Dr. Melaxin lands 196 Boots doors after £19M TikTok Shop UK run in under a year

The K-beauty brand converts 680,000 digital customers into a national bricks-and-mortar listing from 24 June, showcasing TikTok Shop's emerging role as a proof-of-demand launchpad for physical retail.

retail-times · 6/30/2026, 11:30:39 AM · Ask about this →