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Retailopædia

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The Encyclopædia of Indian Retail — revised every hour



Generational Consumer Behavior confidence 85/100

Gen Z Dominates Beauty Market with Over 50% Platform Purchases

Younger consumers reshape beauty retail landscape, signaling major shift in purchasing power and brand engagement strategies

ndtv-profit-business · 6/19/2026, 5:21:19 PM · Ask about this →