SHREE launches 'Beyond Special' Mother's Day 2026 campaign across GCC and Singapore

SHR Lifestyle's women's fashion label SHREE has rolled out its 'Beyond Special' Mother's Day 2026 campaign, anchored by influencer-led films and in-store offers. Founded in 2009, the brand operates stores across Dubai, Abu Dhabi, Sharjah, Riyadh and Singapore.

— Filed Fri, 15 May, 2026, 06:41 IST · Source Retail4Growth (HTML list) · Updated

SHREE, the women's fashion brand from SHR Lifestyle, launched its 'Beyond Special' Mother's Day 2026 campaign with influencer-led films and in-store offers. Founded in 2009, the brand operates across Dubai, Abu Dhabi, Singapore, Riyadh and Sharjah.

Why this matters

SHREE leans on seasonal, occasion-led storytelling to deepen its women's fashion positioning across GCC and Singapore, pairing influencer films with physical retail to drive Mother's Day footfall.

Retail-brand activity steady at 92 signals in the last 90 days.