Shoppers Stop opens standalone SSBeauty store at DLF Mall of India, Noida

Shoppers Stop expanded its fast-growing beauty portfolio with a standalone SSBeauty luxury store at DLF Mall of India, Noida, stocking global prestige and fragrance brands like MAC, Estée Lauder, Tom Ford, Dior and Jo Malone London, plus dedicated treatment rooms.

— Filed Mon, 29 Jun, 2026, 12:08 IST · Source IMAGES Business of Fashion · Updated

Shoppers Stop opened a standalone SSBeauty luxury beauty store at DLF Mall of India, Noida, expanding its fast-growing beauty portfolio with global prestige and fragrance brands plus treatment rooms.

Why this matters

The standalone SSBeauty store doubles down on experiential retail and dwell time, echoing the sensory branding push, even as Shoppers Stop flagged flat Q3 footfall from North India smog.

Store-opening activity holding steady at 345 signals in the last 90 days.