Senco Gold opens 8 stores in Q1FY27, targets 12-15 more as network hits 208 outlets

Senco Gold added 8 showrooms in Q1FY27 to reach 208 outlets, with plans for 12-15 more this fiscal. Standalone revenue jumped ~60% on festive demand and 38% SSSG, but a customs duty hike from 6% to 15% and heavier discounting threaten margins ahead.

— Filed Sat, 4 Jul, 2026, 16:07 IST · Source The Hindu BusinessLine · Updated

Senco Gold opened 8 showrooms in Q1FY27, reaching 208 outlets, targeting 12-15 more this fiscal. Standalone revenue rose ~60% on festive demand, though customs duty hikes and discounting threaten margins ahead.

Why this matters

Senco Gold continues aggressive expansion, adding 8 showrooms this quarter to hit 208 outlets after posting ~60% standalone revenue growth and 38% SSSG on festive demand, though duty and discounting pressures loom.

Store-opening activity remains steady with 586 signals tracked over the past 90 days.