Samsung merges TV, home appliance functions in India rejig as smartphone demand slows

Samsung is stripping out overlapping sales roles across its TV and home appliances units to lift profitability, with job cuts likely. The move follows a 10% YoY dip in smartphone sales and a weaker rupee, even as FY25 India revenue rose 12% to ₹1.11 lakh crore and net profit jumped 38% to ₹11,286 crore.

— Filed Fri, 10 Jul, 2026, 00:43 IST · Source ET Small Business · Updated

Samsung is restructuring India operations, merging overlapping sales functions across TV and home appliances to boost profitability amid slowing smartphone demand and weaker rupee. Job cuts likely. FY25 India revenue rose 12% to ₹1.11 lakh crore.