Samsung debuts 'Galaxy Forever' ownership model in India to make flagships more accessible
Buyers pay 50% of device cost via 12 no-cost EMIs with one-year assured 50% buyback, bundling Samsung Care+ worth Rs 13,999 and Return/Retain/Upgrade options. Available online and across 1,500+ retail outlets.
Samsung launched 'Galaxy Forever' ownership model in India, letting buyers pay 50% of flagship cost via 12 no-cost EMIs with one-year assured buyback. Available online and across 1,500+ retail outlets, bundling Samsung Care+ and Return/Retain/Upgrade options.
Why this matters
Samsung is pushing flagship accessibility as it expands India retail footprint while flagging flat festive smartphone sales, using financing and buyback to drive omni-channel demand.
Omni-channel activity is steady with 469 signals tracked over the last 90 days.