Rohit Sharma joins Pune's FITTR as equity partner via undisclosed investment
Indian cricket captain Rohit Sharma has taken an equity stake in health and fitness platform FITTR, which clocked Rs 128 Cr revenue and Rs 11 Cr PBT in FY25. Subscription contributed Rs 122 Cr as the brand pivots toward becoming an end-to-end healthcare company.
Cricketer Rohit Sharma has joined Pune-based health and fitness platform FITTR as equity partner via an undisclosed investment. FITTR posted Rs 128 crore revenue and Rs 11 crore PBT in FY25, and aims to become an end-to-end healthcare company.
Why this matters
FITTR's celebrity equity tie-up with Rohit Sharma reinforces its pivot from fitness coaching to a broader healthcare play, backed by Rs 128 Cr FY25 revenue and Rs 11 Cr PBT profitability.
Retail-brand activity steady with 1,379 signals in last 90 days.
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