Reliance takes Netmeds offline with first physical pharmacy store in Chennai
Reliance Retail has moved its online-only pharmacy brand Netmeds into brick-and-mortar retail, opening its debut physical store in Chennai. The launch signals an omni-channel push into offline pharma, a segment dominated by chains like Apollo and MedPlus.
Reliance Retail entered offline pharmacy retail by opening a Netmeds store in Chennai, expanding the previously online-only pharmacy brand into physical retail.
Why this matters
Netmeds, Reliance Retail's online pharmacy brand, is entering physical retail for the first time, taking its offline push into a market led by Apollo and MedPlus.
Store-opening activity is steady with 989 signals recorded in the last 90 days.