Reliance Retail's Netmeds Move Offline With Chennai Pharmacy Store Resurfaces
Resurfacing a January 2023 move, Reliance Retail had opened a Netmeds pharmacy store in Chennai, extending its digital pharmacy brand into offline retail and adding a physical touchpoint for medicine purchases.
Reliance Retail entered offline pharmaceutical retail by opening a Netmeds store in Chennai, extending the digital pharmacy brand into physical-store operations.
Why this matters
The move echoes earlier signals covering Reliance Retail taking Netmeds offline through a Chennai pharmacy store, highlighting the retailer's effort to connect its digital pharmacy brand with physical medicine retail.
Omni-channel is steady, with 1,810 signals recorded in the past 90 days.