Quick commerce becomes myTrident's fastest-growing channel as brand targets Rs 650 crore this fiscal
Trident Group's home furnishing brand expects 50% growth to Rs 650 crore this fiscal, up from Rs 420 crore, with quick commerce now half of online revenue and growing ~100% annually. It is expanding from 7,000+ to 10,000 touchpoints, adding 7 distributors, and pushing an omnichannel mix of 65% offline/35% online.
myTrident, Trident Group's home furnishing brand, expects 50% growth to Rs 650 crore this fiscal, with quick commerce now half its online revenue. It is expanding to 10,000+ touchpoints and shifting toward omnichannel and new categories.
Why this matters
myTrident is doubling down on quick commerce as its fastest-growing channel, pairing rapid online growth with a wider distribution footprint to hit a Rs 650 crore target.
Omni-channel remains steady with 1,086 signals in the last 90 days.