PVR INOX Opens Spider-Man: Brand New Day Bookings Six Weeks Early Across Premium Formats

Sony Pictures India launches advance bookings for Spider-Man: Brand New Day (July 30, 2026) across PVR INOX's PLF, ScreenX, IMAX and 4DX screens nationwide. The unusually early window signals exhibitor reliance on tentpole Marvel events to lock in premium-format footfall and ATP gains.

— Filed Wed, 17 Jun, 2026, 18:54 IST · Source NDTV Profit · Updated

Sony Pictures India opens advance bookings for Spider-Man: Brand New Day six weeks early across PVR INOX premium formats (PLF, ScreenX, IMAX, 4DX), signalling cinema-chain push on tentpole franchise events to drive footfall.