Purplle pauses PE fundraise as founders buy Rs 90-100 cr stake at Rs 11,300 cr valuation
Beauty e-tailer Purplle has shelved external fundraising talks over valuation gaps, while founders are picking up shares worth Rs 90-100 crore at a Rs 11,300 crore valuation, 11% above the 2024 round. FY25 revenue doubled to Rs 1,367 crore as the company scales private labels and tier-2/3 stores beyond 200 outlets.
Purplle has shelved PE fundraising talks over valuation gaps while founders buy Rs 90-100 crore of shares at Rs 11,300 crore valuation. Revenue doubled to Rs 1,367 crore in FY25; company is scaling private labels and tier-2/3 store expansion beyond 200 outlets.