Pronto CEO Anjali Sardana defends in-home AI cameras after rival founder's public broadside

Bengaluru home-services startup Pronto, valued at $100M, is fielding backlash over cameras recording inside customer homes to train AI models. CEO Anjali Sardana says the pilot is opt-in, DPDP-compliant and limited to 0.1% of users, after a Human Archive founder alleged he was 'laughed at' and 'called stupid' when raising concerns.

— Filed Mon, 25 May, 2026, 11:03 IST · Source Hindustan Times · Business · Updated

Bengaluru-based home services startup Pronto, valued at $100M, faces backlash over cameras recording inside customers' homes to train AI. Founder Anjali Sardana clarified the pilot is opt-in, DPDP compliant, and reaches only 0.1% of users.

Why this matters

Third escalation in Pronto's camera saga: after backlash over wearable cameras on cleaners and disclosures of investor-driven Physical AI ambitions, the CEO is now publicly rebutting a rival founder's accusations.

Leadership signals steady at 82 in the last 90 days.