PhonePe launches PulsePro for hyperlocal retail market intelligence
PhonePe’s new enterprise platform provides aggregated, anonymised transaction insights for retail site selection, distribution, category planning and local growth. PulsePro draws on a network of more than 700 million users and 50 million merchants across 99% of India’s postal codes.
PhonePe launched PulsePro, an enterprise data platform offering aggregated, anonymised transaction intelligence for hyperlocal retail planning, site selection, distribution and category growth across India. It draws on PhonePe’s 700 million-user, 50 million-merchant network and tracks over 200 store categories.
Why this matters
PulsePro extends PhonePe’s recent enterprise-platform and transaction-data intelligence launches, including its hyperlocal market-intelligence platform for businesses.
Retail-company signals are accelerating, up 253300% QoQ.