Parle Melody sells out on Blinkit, Instamart after Modi-Meloni viral clip
A viral moment of PM Modi gifting Parle's Melody toffee to Italian PM Giorgia Meloni triggered a nationwide demand spike, with searches for 'Parle Melody' surging 4,750% and the chocolate-filled toffee going out of stock across Blinkit and Swiggy Instamart.
A viral moment of PM Modi gifting Parle's Melody toffee to Italian PM Giorgia Meloni triggered a nationwide demand spike, with searches for 'Parle Melody' surgi
Outlook Business · 5/20/2026, 1:19:38 PM · Ask about this →