OYO parent PRISM readies ₹6,650-crore IPO as US overtakes India as biggest market

OYO's parent PRISM is preparing a ₹6,650-crore Dalal Street listing, with founder Ritesh Agarwal's net worth at ₹18,402 crore. India now contributes under 12% of revenue—84% comes from outside the home market, led by the US (52.4% of global GBV) after the G6 Hospitality acquisition.

— Filed Tue, 30 Jun, 2026, 16:25 IST · Source ET Small Business · Updated

OYO parent PRISM is preparing a ₹6,650-crore IPO on Dalal Street. Founder Ritesh Agarwal's journey is profiled; notably India now accounts for under 12% of revenue, with the US its largest hospitality market post G6 acquisition.

Why this matters

PRISM's IPO marks OYO's pivot from an India-first hospitality brand to a US-led global operator, with the G6 Hospitality acquisition shifting the majority of GBV abroad.

retail-company signals are accelerating, up 446600% QoQ.