Nykaa takes over Kiehl's India operations in expanded L'Oréal Luxe deal
Nykaa signed an exclusive distribution agreement with L'Oréal Luxe India to run end-to-end operations for premium skincare brand Kiehl's, spanning exclusive outlets, D2C website, digital platforms and multi-brand retail across its 276-store omnichannel network reaching 52 million customers.
Nykaa signed an exclusive distribution agreement with L'Oréal Luxe India to manage end-to-end operations of premium skincare brand Kiehl's in India, covering exclusive outlets, D2C website, digital platforms and multi-brand retail across its omnichannel network.
Why this matters
Follows Nykaa's Q3 FY26 profit jump of 80.9% with BPC GMV up 25%, reinforcing its push into premium beauty distribution and luxury brand partnerships across its omnichannel network.
Retail-company signals accelerating, up 425700% QoQ.