Nykaa's takeover of Kiehl's India operations under exclusive L'Oréal Luxe pact resurfaces a February move
Resurfacing a February deal, Nykaa will exclusively manage Kiehl's India operations across brand outlets, Kiehls.in, digital channels and multi-brand retail, bringing the premium skincare label into its omnichannel network and select-city Nykaa Now delivery ecosystem.
Nykaa will exclusively manage Kiehl’s India operations for L’Oréal Luxe, spanning brand outlets, Kiehls.in, digital channels and multi-brand retail. The premium skincare brand will plug into Nykaa’s omnichannel network, customer base and select-city Nykaa Now delivery.