Nykaa Fashion in-house brands cross Rs 2,100 cr GMV as FY26 profit climbs
Nykaa Fashion posts robust FY25 growth with private labels topping Rs 2,100 crore GMV and rising FY26 quarterly profit. The platform expands into men's, kids and home, onboards H&M in November, and reappoints Adwaita Nayar as Executive Director, while Reliance's Ajio Rush escalates rivalry with Myntra.
Nykaa Fashion reports robust growth and rising FY26 profit, expanding into men's, kids, home. In-house brands crossed Rs 2,100 cr GMV; H&M launches on platform in November; Adwaita Nayar reappointed Executive Director. Reliance launches Ajio Rush to rival Myntra.
Why this matters
Builds on Nykaa Fashion's 30% GMV jump to Rs 4,954 cr and Q4 Ebitda margin turning positive at 0.3%. Private label scale and category expansion reinforce its shift into a customer acquisition engine amid intensifying Ajio Rush and Myntra rivalry.
Retail-brand activity steady with 2,067 signals over the past 90 days.