Nolan's The Odyssey Drives Rs 15 Crore Advance Bookings, PVR Inox Sells 48,000 Premium Tickets

Christopher Nolan's The Odyssey is fueling strong pre-release demand in India, with premium IMAX/PXL/PCX formats leading. PVR Inox logged ~48,000 tickets at a high ~Rs 750 average price, pointing to Rs 5.75 crore opening-day pre-sales and a targeted ~Rs 20 crore opening gross.

— Filed Tue, 14 Jul, 2026, 22:00 IST · Source NDTV Profit · Updated

Christopher Nolan's The Odyssey is driving strong advance bookings in India, with premium IMAX/PXL/PCX formats leading demand. PVR Inox sold ~48,000 tickets at high ~Rs 750 average price, signaling premium-format cinema retail momentum.

Why this matters

Strong pre-release demand for The Odyssey signals PVR Inox's leverage on premium formats to lift footfall and yields, with high-value IMAX/PXL/PCX seats driving average ticket prices well above standard levels.

Footfall trend steady with 368 signals over the last 90 days.