Netmeds opens first offline pharmacy store in Chennai, marking Reliance's brick-and-mortar pharma push
Reliance Retail's online pharmacy Netmeds has launched its first physical pharmaceutical store in Chennai, combining digital medicine delivery with an on-ground retail presence in a clear omnichannel move for the pharma segment.
Reliance Retail's online pharmacy Netmeds launched its first offline pharmaceutical store in Chennai, marking an omnichannel push that combines its digital medicine delivery with physical brick-and-mortar retail presence.
Why this matters
Netmeds, Reliance Retail's online pharmacy, is expanding beyond digital delivery into physical stores, starting in Chennai. The first offline location signals a deliberate omnichannel bet in the pharma segment.
Omni-channel activity holds steady with 1,191 signals over the last 90 days.