Netflix launches India storytelling and skilling initiative with IICT and NFDC

Following CEO Ted Sarandos’ meeting with PM Modi, Netflix has unveiled a multi-phase India Storytelling Initiative. The first phase includes 100 scholarships and partnerships with IICT and NFDC to build AVGC and accessibility talent for India’s content-production ecosystem.

— Filed Wed, 5 Aug, 2026, 23:10 IST · Source Financial Express · BrandWagon · Updated

Netflix launched its India Storytelling Initiative after CEO Ted Sarandos met PM Modi, partnering with IICT and NFDC to train AVGC and accessibility talent. Phase one includes 100 scholarships, supporting Netflix’s long-term India content and production ecosystem strategy.

Why this matters

The initiative extends Netflix’s India growth strategy, following signals on local content, live events and a future ad tier, while adding a skills-development partnership with IICT and NFDC.

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