NARS opens third India boutique at Gurugram's Ambience Mall
Shiseido-owned NARS Cosmetics adds a 320 sq ft standalone at Ambience Mall, Gurugram—its third India boutique under two years after the October 2023 debut, deepening luxury-beauty's pivot from multi-brand shelves to owned retail.
NARS Cosmetics opens its third India standalone boutique at Ambience Mall, Gurugram—a 320 sq ft space—less than three years after its October 2023 India debut, signaling continued luxury-beauty expansion via Shiseido India and GSSBB.
Why this matters
NARS is scaling India's owned-retail footprint rapidly—three boutiques in under two years since its October 2023 entry—mirroring Shiseido's broader push to control luxury-beauty distribution beyond department-store and multi-brand channels.
Store-openings holding steady at 139 signals over the last 90 days.